Haha123
Active Member
Any one know any brand ambassadors or sponsorship opportunities ?
Any one know any brand ambassadors or sponsorship opportunities ?
- Thread starter Haha123
- Start date
Merry neddy man
Well-Known Member
If anyone does i think they would have taken them.
Bonnie Allie
Well-Known Member
We get approached all the time by influencers, brand ambassadors or folk wanting a sponsorship opportunity.
However most of them fail our first line of questioning which is as simple as “what is the commercial value our brand will gain by having you as our ambassador?.
Should they get through that gate, which 99% of them don’t, we then ask “how will you go about making the brand accretive in the market?.
The amount of twaddle and fluff I’ve had to listen to by inarticulate individuals is amazing. I feel for them, listen politely and let them know that should we have an opportunity that would suit them in the future we will let them know.
Be well prepared and be at least 6 questions deep before you go looking for freebies.
BTW - brands don’t give out cash, so please don’t ask.
However most of them fail our first line of questioning which is as simple as “what is the commercial value our brand will gain by having you as our ambassador?.
Should they get through that gate, which 99% of them don’t, we then ask “how will you go about making the brand accretive in the market?.
The amount of twaddle and fluff I’ve had to listen to by inarticulate individuals is amazing. I feel for them, listen politely and let them know that should we have an opportunity that would suit them in the future we will let them know.
Be well prepared and be at least 6 questions deep before you go looking for freebies.
BTW - brands don’t give out cash, so please don’t ask.
Kaylum
Well-Known Member
Make sure you research your company thoroughly and have a written contract in place.
The sponsored riders we had 20 years ago were hardworking get out there junior grassroots showjumpers. They made a massive difference to brand promotion and their commitment was astounding.
In this day and age we would want full references and a business plan. What we had back then is a different world to nowadays but we would want someone out on the circuit networking.
The sponsored riders we had 20 years ago were hardworking get out there junior grassroots showjumpers. They made a massive difference to brand promotion and their commitment was astounding.
In this day and age we would want full references and a business plan. What we had back then is a different world to nowadays but we would want someone out on the circuit networking.
sbloom
Well-Known Member
I would only want an ambassador that was already a customer. I/we get approached all the time, sometimes just a message on FB "do you do sponsorship?" or something similar. Definitely not the way to approach a company as already said.
WaterySun852
Well-Known Member
Spillers are currently accepting applications for brand ambassadors, closing date it last day of Jan
NR88
Well-Known Member
You need to have a big social media presence (for the right reasons) and to demonstrate your reach, audience engagement and viewing figures before many of the big brands would look twice.
BAs are used as the new form of marketing so any potential BAs have to show what they could offer someone like Spillers.
It's no longer just jumping around a local show with a brands saddlecloth on.
Look at thr current Spiller BAs for example and at their follower numbers and content.
A few of the people I know who are sponsored were approached by the company because they are existing customers. So either a relationship that's been built up with saddle fitters and physios or they've tagged companies in their posts as already using their products and someone has then noticed them.
BAs are used as the new form of marketing so any potential BAs have to show what they could offer someone like Spillers.
It's no longer just jumping around a local show with a brands saddlecloth on.
Look at thr current Spiller BAs for example and at their follower numbers and content.
A few of the people I know who are sponsored were approached by the company because they are existing customers. So either a relationship that's been built up with saddle fitters and physios or they've tagged companies in their posts as already using their products and someone has then noticed them.
Xmas lucky
Well-Known Member
You need to very big on social media like this esme she has a massive audience and her fans will buy anything she recommended.
twobearsarthur
Well-Known Member
Supreme are currently looking for three brand ambassadors.