zoeshiloh
Well-Known Member
Out of interest, and as a bit of market research can I have some help please 
Our riding club is putting on a winter showjumping and dressage series - we are running six shows (once a month from october to march inclusive). We will have 4 dressage tests in the morning (walk and trot, prelim, novice, and elem/med (pick a test)) and then 4 showjumping classes in the afternoon, starting at 1'9", 2'3"-2'6", 2'9"-3' and an accumulator, with the larger fences worth the most points (fences up to 3'9")
The winner of each class will receive a small prize and/or keep trophy at every show. There will be a point system, and competitors can amass points over the series - We have a substantial prize bundle for each points champion for both dressage and showjumping, including rugs, saddlecloths, leatherwork, and a commissioned portrait of the winning horse.
We will also be running a championship show, so that the first three in each class qualify for the 'championships' at the end of the series. This means that those that cannot attend every show are still in with a chance of winning big prizes at the final in March.
As well as this, we will be having a 'most improved rider' category, and are currently working on a fantastic prize - the dressage winner will hopefully receive a saddle, and the show jumping winner will receive a 'sponsorship' consisting of paid for lessons and coaching for a year (these prizes are not yet confirmed)
There will be big keep trophies for the winners at the championships, as well as sashes and other prizes.
What I want to know is, is this enough to keep people interested - can we be doing any more to encourage people? Are big prizes the way to go, or are people more interested in smaller monthly prizes/trophies awarded down the line? What will keep people coming back month after month? Any help greatly appreciated.
Our riding club is putting on a winter showjumping and dressage series - we are running six shows (once a month from october to march inclusive). We will have 4 dressage tests in the morning (walk and trot, prelim, novice, and elem/med (pick a test)) and then 4 showjumping classes in the afternoon, starting at 1'9", 2'3"-2'6", 2'9"-3' and an accumulator, with the larger fences worth the most points (fences up to 3'9")
The winner of each class will receive a small prize and/or keep trophy at every show. There will be a point system, and competitors can amass points over the series - We have a substantial prize bundle for each points champion for both dressage and showjumping, including rugs, saddlecloths, leatherwork, and a commissioned portrait of the winning horse.
We will also be running a championship show, so that the first three in each class qualify for the 'championships' at the end of the series. This means that those that cannot attend every show are still in with a chance of winning big prizes at the final in March.
As well as this, we will be having a 'most improved rider' category, and are currently working on a fantastic prize - the dressage winner will hopefully receive a saddle, and the show jumping winner will receive a 'sponsorship' consisting of paid for lessons and coaching for a year (these prizes are not yet confirmed)
There will be big keep trophies for the winners at the championships, as well as sashes and other prizes.
What I want to know is, is this enough to keep people interested - can we be doing any more to encourage people? Are big prizes the way to go, or are people more interested in smaller monthly prizes/trophies awarded down the line? What will keep people coming back month after month? Any help greatly appreciated.
