Snuggy Hoods - what do you think?

rjahorne

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27 January 2011
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Hi Everyone, I'm a student at the Royal Ag college, and i have a marketing report to do on snuggy hoods, and I would be really greatful if people could give me their view on a couple of points;

a) how do you perceive the Brand?
b)what does it mean to you?
c)why do/have u shopped there?

really appreciate any feedback.

cheer R :)
 
We use them on the show shetland.

How do you perceive the brand ?

Not quite sure what this question means however I think it means 'What are my veiws on the brand?' If so then, I think Snuggy hoods are a very good company with helpful staff and offer quality items.

What does it mean to me ?

To me Sunggy Jams/Hoods mean quality well lasting hoods that do what they say on the tin.

Why do I shop there ?

Because I know that what arrives will be good quality, however I have shopped at another company who makes very similar items but with better patterns who offer the same level of quality
 
a) how do you perceive the Brand?
b)what does it mean to you?
c)why do/have u shopped there?

a) My thoughts on the brand are that the company produces a number of useful and interesting products (not necessarily the hoods) but the marketing of "snuggy jams" feels like it's aimed at the fluffier side of horse owners

b) The branding itself makes me feel uncomfortable, but I have considered using some of the products / own some / know them to be good quality useful items, despite the branding...

c) Because of a number of recommendations regarding the quality of the products I was interested in.
 
a) how do you perceive the Brand?
Good quality products, that last and do everything they are advertised as

b)what does it mean to you?
Safe, well designed horsewear

c)why do/have u shopped there?
Yes I have bought several products from them. They always last a long time and I have never had a single issue with any of them. Staff are very friendly and helpful. They make products that other companies have not thought of.

really appreciate any feedback.

cheer R :)[/QUOTE]
 
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