Your thoughts on this ... TB

horseywelsh

horseywelsh

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In the next few months I will be thinking of advertising my TB. I am looking for your opinions/ some advice re advert wording, as I have seen from wanted ads etc that many say no TBs. Now my horse is neither a sterotypical TB in looks (many have been surprised when I have said she is full TB as she is a chunky sort, also only 15.2hh) or in behaviour (v.laid back, a pleasure to do in all ways). She is also a chestnut mare, which again is another factor that may put someone reading the ad off (she's not typical of a chestnut mare either) So my questions ....

Would you omit breed from advert all together?

Would you state, chestnut TB mare and comment something along the lines of 'not your typical TB, don't be put off ...'

Or would you put chestnut TB mare and leave it until (if?!) people ring up to explain not a typical TB etc????

What would you do, or think if reading the advert?
I don't want people to be put off, as she realy is genuine type.

NB this is not advertising as said horse is not for sale at the minute
 
i would put amazing laid back TB mare for sale
then all her good points and any bad (if any) worded in the best poss way
make sure you have plenty of pics people love to look at the pics before they call/email.
be honest.

i have never been put off by TBs or chestnut mares infact when i sold mine a few years ago the first person who came to view bought her and she sold with a week and a half.
xxx
 
Umm I think you have to put her breeding in the ad but I would really sell it! For example my horse is a TB and if was advertising him I would write something along the lines of

'Athletic, classy, kind and brave with a super stress free, laid back temperament. He combines the best traits of top class Thoroughbred breeding with none of the bad!'

I used to write all the adverts for the recruitment company I worked for and the key to a good advert is to use words that really play to the strengths, people dont often have a lot of imagination so you have to make it so they can picture your horse as their horse when they read the ad. Also know your Market, if you are aiming her as a teenage event horse write what you would look for in that horse (e.g calm and concentrates in the dressage, careful showjumping and brave and fast XC) Ditto if you are selling as a dressage/hack (so safe your granny could hack her!) whatever. :)
 
Also in regards to her colour when you take pictures for your ad and you do a confo shot plait her up, put her in a nice bridle and stand her up on a sunny day so the light catches her coat and it really gleams.
Then people glancing at the ads will see it and think 'wow I wouldn't normally go for a chestnut but she is stunning! How shiney and smart she is!'
:D
 
I will begin by saying I am a mahooooossssivvveee tb fan. Three of my four horses are Tbs (the fourth being a pony and is therefore forgiven). They are, in my humble opinion, still the best event horses by a country mile.

HOWEVER...... They are, for whatever reason, not everyones cup of tea, and have - much like rotweillers, gained a reputation that is not true for all of the breed. THEREFORE..... Don't mention the breed. You are selling a lovely horse. Its breeding is irrelevant. If you were buying a horse of unknown breeding would you be concerned? Obviously not, because you would be looking at the horse - not its breeding.
 
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