Saw this at BETA, have to admit it was eye catching and that's what I assumed it was - a draw to the stand. God forbid them in general use...... what will the Pony Club say!
Novel, I guess there must be a market for it otherwise why make them? At a show, on a display stand it would certainly draw people in to have a look, good marketing. It wouldn't look out of place with the pink, 'ostrich skin' saddles at my local tack store.
I am more intrigued with the maintenance (all serious points)
Can you ride it when it's wet?
Does it have to be groomed?
Does it moult?
Would it get smelly when wet?