writing an advert....

steffielu

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4 April 2006
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Ok after much deliberation, I have decided to sell my horse as Im off to Uni in Sept
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I am going to advertise (in h&h of course!) but having never sold a horse other than by word of mouth im a bit stuck on writing the advert..!
Obviously it costs a lot to advertise (but hopefully be worth the investment!) so I want to make sure my ads' wording isn't going to put anyone off!
So...are there any phrases you have read in adverts that put you right off? For me its...'not a novice ride' ??
Any help/comments/words of wisdom much appreciated
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I once saw this "Doesn't like tractors so would not be good on a farm, she doesn't do anything too naughty, just stops and fusses" I think that says "She is very naughty with farm vehicles and does more that just "stops and fusses" If that makes any sense
 
bad in traffic would put me off - too many cars about to have a horse that is bad in traffic - so the opposite would be useful - stating good in traffic.

also - if horse is good to box - walks straight in - say so - as that is a definite plus - nothing worse than having a bad loader at the end of a long day !!
 
Just be honest - you love your horse so someone else will too.

HOw many times do you see on here that sales have gone wrong and ended in lots of hassle for all - with the poor horse stuck in the middle and likely to end up who knows where.

If its a good pony club horse try the Pony Club adverts, especially this time of year when young people are moving up for the season.
 
Agree with dylan66. Be honest - if the horse doesn't like tractors, I'd rather find out by reading the advert than when I'm sitting on my ass in the middle of the road while my horse p*sses off home.
You don't need to put people off, but if there is something about them that could make or break a new relationship, you should probably make it known to avoid wasting a buyer's time and your own. After all, you want your beloved animal to go to the right home and be there for a long time, not just sold on.
I think phrases like 'sad sale due to no fault of her own' are a bit of a waste of space. If a buyer wants to find out why the horse is for sale, they'll ask.
 
I get really put off by bad spelling (and bad grammar, but only if it is severely so). If a person doesn't care enough to use a spellchecker / proofreader / dictionary for six lines of advert, it really doesnt speak well for the level of care that the horse has recieved whilst it was with them.
 
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