honetpot
Well-Known Member
I sorry its a market led economy. Top flight riders make their living from selling horses, lessons etc, they do not make a living out of competeing unless you have a serious sponsor. I would imagine most of those horses never go over 100, and they are sold to homes that are non-professional, that are never going to have the funding to go to the higher levels.
Any money in horses like most sports is made out of selling kit/lifestyle, to people with little or no aspiration to top level competition. They spent all that money on 2012, yet it has not increased participation of people in sport, especially women. It could be argued that from the results so far, investment at lower level, gets more of us off our bottoms and out doing. Which means more lessons and more kit, and of course you need a brand , lead by someone who has a smart horse and that where they get the money to buy one, probably from abroad.
2012 proved that investment in top athletes and venues does not filter down. Judy Murray has probably produced more champions working on her own than the whole of the LTA which has invested millions in different infinitives.
The British are excellent at shopping, that where they get the money from.
Any money in horses like most sports is made out of selling kit/lifestyle, to people with little or no aspiration to top level competition. They spent all that money on 2012, yet it has not increased participation of people in sport, especially women. It could be argued that from the results so far, investment at lower level, gets more of us off our bottoms and out doing. Which means more lessons and more kit, and of course you need a brand , lead by someone who has a smart horse and that where they get the money to buy one, probably from abroad.
2012 proved that investment in top athletes and venues does not filter down. Judy Murray has probably produced more champions working on her own than the whole of the LTA which has invested millions in different infinitives.
The British are excellent at shopping, that where they get the money from.